The Chinese are adept at business and socializing. Doing business with them requires some skill, especially in niches like wireless charger manufacturing, where precision and trust matter greatly. During communication, the Chinese use very subtle methods to express their inner thoughts—for example, if a wireless charger supplier hesitates to confirm delivery dates immediately, they may not be refusing, but rather evaluating production capacity to avoid overpromising. In the initial negotiation, whether you’re sourcing wireless charger components or seeking distribution partnerships, you can gradually present your needs (such as specific charging speed standards or order volumes) and advantages (like access to overseas retail channels), to spark the other party's interest, thereby building trust and reaching a more satisfactory agreement. Second, consider the product and market. The Chinese market is vast and flooded with information about a wide variety of products, including countless wireless charger models ranging from budget-friendly to high-end. If you are considering doing business with the Chinese—say, partnering with a wireless charger factory— it is best to verify the manufacturer's information (such as certifications for safety standards) and supply capabilities (like monthly output of fast-charging units) beforehand. In particular, avoid being misled by the dazzling array of prices on the market; a 过低 price for a wireless charger may mean cutting corners on material quality. Finally, the Chinese value the potential for long-term collaboration. In their business world, there is a saying: "Even if a deal fails, the friendship endures." If you maintain good communication and feedback over time—for instance, sharing customer feedback on a wireless charger’s performance with your supplier—they will become a vital bond between you and the Chinese market, often offering priority in new product trials or flexible terms for future orders.

Amidst increasingly fierce competition in the electronic accessories industry, brands seeking to overcome growth bottlenecks must precisely address key issues such as traffic, conversions, and repeat purchases. As a brand specializing in electronic accessories, with its 3-in-1 wireless charger as its core product, TIMESS has long struggled with multiple challenges, including low brand awareness and insufficient traffic. However, through a systematic operational strategy centered around new and existing customer orders, it successfully achieved a 200% quarterly revenue growth, providing a valuable growth model for brands in the same industry. I. Client Background: Focusing on the Electronic Accessories Market, Unleashing the Potential of Core Products (I) Basic Brand Information TIMESS, the protagonist of this case study, is a brand deeply engaged in the electronic accessories sector. Leveraging its keen understanding of user needs, it has identified the 3-in-1 wireless charger as its core product. This product can simultaneously charge multiple devices, including phones, watches, and headphones. Its portability, efficiency, and compatibility make it a perfect fit for today's consumer demand for multi-device charging, and its functionality demonstrates strong market competitiveness. (II) Industry Market Environment With the widespread adoption of smart devices, the electronic accessories market continues to expand. As a subcategory within this market, demand for wireless chargers has been growing year by year. However, competition has also intensified, with numerous brands entering the market and product homogeneity becoming increasingly prominent. Consumers prioritize not only product functionality and quality, but also brand awareness, user reputation, and the purchasing experience. This places higher demands on emerging brands like TIMESS., II. Core Challenges: Four Key Challenges Constrain Brand Development, Stagnating Revenue Growth Before implementing its new operational strategy, TIMESS faced four core challenges that needed to be addressed. These intertwined challenges severely constrained the brand's shipments and revenue growth, placing it at a competitive disadvantage.  (1) Low Brand Awareness and Insufficient Market RecognitionAs an emerging brand in the electronic accessories sector, TIMESS lacked sufficient exposure within the industry. Compared to leading brands, consumers had minimal awareness of TIMESS. When choosing wireless chargers, they often prioritized more established brands, making it difficult for TIMESS products to enter consumers' shortlists, thus limiting order growth.(2) Lack of Traffic on the Independent Website and Limited Customer Acquisition ChannelsThe independent website, a key sales channel for TIMESS, suffered from a long-term traffic shortage. Initially, the brand relied primarily on a few traditional marketing channels for traffic, which was not only costly but also limited in reach, preventing it from effectively reaching potential target customers. This lack of traffic directly led to a low number of visitors to the independent website, which in turn affected order generation and became a key bottleneck restricting the brand's development.(3) Conversion Rate Below Industry Average, Underutilization of Traffic ValueEven with some traffic directed to the independent website, TIMESS's conversion rate remained far below the average for the electronic accessories industry. In-depth analysis revealed that issues such as poor website design, unclear product presentation, a cumbersome purchase process, and untimely responses to customer inquiries led to a significant loss of visitors during browsing, preventing them from converting into actual orders. This severely wasted existing traffic and resulted in high operating costs for the brand. (IV) Low User Repurchase Rate and Need to Improve Customer Lifetime Value Among existing customers, TIMESS's user repurchase rate was generally low. The brand lacked a systematic approach to retaining existing customers, lacking an effective customer relationship maintenance mechanism and offering personalized promotions and exclusive services. This made it difficult for existing customers to maintain recurring purchases after their initial purchase, effectively increasing their customer lifecycle value and generating stable repeat orders for the brand. III. Breakthrough Strategy: Building a Full-Link Operational System Focused on New and Existing Customers To address the four aforementioned challenges, TIMESS developed a comprehensive, systematic operational strategy focused on both new and existing customer orders. This strategy focused on brand promotion, traffic acquisition, conversion optimization, and repeat purchase growth, gradually breaking through its growth bottleneck. (I) New Customer Order Development: Expanding the Customer Base through Multi-Dimensional Efforts 1. Brand Promotion: Raising Brand Awareness and Creating a Differentiated Brand Image To address low brand awareness, TIMESS first focused on brand promotion. First, they collaborated with key opinion leaders (KOLs) and key opinion holders (KOCs) in the electronic accessories field. Through their publication of product reviews and usage scenarios on social media platforms (such as Instagram, YouTube, and Xiaohongshu), they leveraged their fan base and influence to rapidly increase brand exposure. Secondly, focusing on the product features of the 3-in-1 wireless charger, they refined the core selling points of "efficiency, convenience, multi-device compatibility, and stylish simplicity." By producing high-quality brand promotional videos, graphic posters, and other materials, they distributed them across major social media platforms and industry websites, creating a differentiated brand image and deepening consumer awareness and retention. 2. Traffic Acquisition: Expanding Channels to Achieve Targeted Traffic In terms of traffic acquisition, TIMESS broke away from its previous single-channel model and established a multi-channel, multi-dimensional traffic matrix. In addition to optimizing traditional search engine marketing (SEM) and social media advertising, TIMESS also actively engaged in content marketing. By publishing high-quality content on wireless charging technology, product usage tips, and multi-device charging solutions on independent website blogs and industry forums, they attracted target users, boosted their search engine rankings, and generated organic traffic. Furthermore, they partnered with cross-border e-commerce platforms (such as Amazon and eBay) to open official brand stores, leveraging the platforms' traffic to expand their sales reach, drive traffic to their website, and directly secure new customer orders. 3. Conversion Optimization: Optimizing the User Experience and Improving Traffic Conversion Efficiency To address low conversion rates, TIMESS conducted a comprehensive optimization of their independent website. Regarding page design, they redesigned the website structure, placing their core product, the 3-in-1 wireless charger, prominently on the homepage. High-definition images and 3D demonstration videos clearly showcased the product's appearance, features, and usage scenarios, allowing users to intuitively understand its advantages. The purchase process was streamlined, eliminating unnecessary form filling and supporting multiple convenient payment methods, lowering the barrier to entry. In addition, a 24/7 online customer service system has been established. Through online chat tools and email, customers are promptly responded to inquiries, product questions, and concerns raised during the purchase process. This effectively improves traffic conversion efficiency and converts more visitors into new orders. (II) Activating Orders from Existing Customers: Refined Operations to Increase Customer Repurchase 1. Customer Segmentation: Accurate Targeting and Developing Personalized Operational Strategies To increase the repurchase rate of existing customers, TIMESS first implements tiered management for existing customers. Based on data such as purchase amount, purchase frequency, and purchase time, existing customers are divided into three tiers: high-value customers, medium-value customers, and average customers. Differentiated operation strategies are developed for each tier: For high-value customers, exclusive one-on-one customer service, priority shipping, and new product trials are provided; for medium-value customers, regular product promotions and user tips are pushed to encourage them to purchase more frequently; and for average customers, promotional offers such as discounts and discounts are offered to encourage repeat purchases.​2. Exclusive Events: Stimulate Demand and Promote Repeat Purchases Times regularly launches exclusive repeat purchase events tailored to the needs of existing customers. For example, at key milestones, such as three and six months after a purchase, customers are sent personalized promotional text messages or emails informing them of exclusive discounts available to existing customers, encouraging repeat purchases. A "Referral Gift" program is also available for existing customers, where successful referrals to new customers earn cash rebates, coupons, and other rewards. This not only stimulates repeat purchases among existing customers but also leverages their social connections to attract new customers. Furthermore, when new products are released, existing customers are given priority for pre-sales and offered discounts, stimulating their purchasing demand and increasing repeat orders. 3. Customer Care: Strengthening Customer Engagement and Loyalty Times also prioritizes strengthening brand loyalty among existing customers through thoughtful customer care. After a customer purchases a product, we promptly send order confirmation and logistics tracking information to keep them informed of their order status. After product delivery, we proactively send satisfaction surveys to collect customer feedback on product quality, logistics services, and other aspects, and make timely improvements based on this feedback. During important holidays (such as Christmas, Thanksgiving, and birthdays), we send holiday greetings via text messages or emails to existing customers, along with exclusive coupons. This ensures that customers feel valued and cared for by the brand, fostering brand loyalty and loyalty, and laying the foundation for repeat purchases. IV. Implementation Results: Leapfrog Revenue Growth Driven by New and Existing Customer Orders Through a systematic operational strategy built around new and existing customer orders, TIMESS achieved significant results in just one quarter, successfully breaking through previous growth bottlenecks and achieving leapfrog growth in both shipments and revenue. (I) Significant Increase in Brand Awareness and Expanded Market Influence Driven by this brand promotion strategy, TIMESS's brand awareness has significantly increased. Through collaborative promotion with key opinion leaders (KOLs) and key opinion contributors (KOCs), the brand has accumulated over 5 million impressions on social media platforms, with over 100,000 discussions on related topics. Brand searches on the independent website have increased by 300% compared to previous periods. More and more consumers are actively learning about and following the TIMESS brand, and the brand's market influence in the electronic accessories industry is gradually expanding. (II) Significant Growth in Independent Website Traffic, More Diversified Customer Acquisition Channels The multi-channel traffic acquisition strategy has yielded significant results. Monthly visitors to the TIMESS independent website increased from less than 10,000 to 50,000 by the end of the quarter, with a stable monthly traffic growth rate exceeding 50%. Organic traffic accounted for 30%, with cross-border e-commerce platforms driving 25% of the independent website's traffic. This eliminates the reliance on a single source of customer acquisition, creating a diversified and stable source of traffic, providing a sufficient source of customers for order growth. (III) Increased Conversion and Repurchase Rates, Fully Unleashing Customer Value Through conversion optimization on its independent website, TIMESS's independent website conversion rate increased from below the industry average (approximately 1%) to 3.5%, 1.5 percentage points higher than the industry average. Furthermore, the repurchase rate of existing customers increased from 5% to 18%, with high-value customers repeating their purchases an average of two times. This dual increase in conversion and repurchase rates fully leveraged the value of traffic and significantly increased customer lifetime value. (IV) Quarterly Revenue Increased by 200%, and Shipments Doubled Driven by orders from both new and existing customers, TIMESS achieved an astonishing 200% quarterly revenue growth, from $500,000 to $1.5 million. Quarterly shipments of its core product, the 3-in-1 wireless charger, doubled from 20,000 to 60,000 units, effectively standing out from the fiercely competitive market and laying a solid foundation for the brand's continued growth.​ V. Case Study Lessons: Focusing on Customer Orders to Create the Core Driver of Brand Growth The success of TIMESS demonstrates that in highly competitive industries like electronic accessories, brands seeking rapid growth must prioritize customer orders and build a systematic operational system centered around the needs of both new and existing customers. For new customers, diversified brand promotion and traffic acquisition channels are needed to expand brand awareness and customer base, while optimizing the purchasing experience to increase conversion rates. For existing customers, refined tiered operations, exclusive events, and customer care are used to stimulate repeat purchases, enhance customer loyalty, and increase lifetime value. Only by combining orders from both new and existing customers can a brand generate sustained growth momentum and achieve a significant increase in revenue.

As the calendar flips to a new chapter, our Company invites all staff members to a memorable and heartwarming New Year's Eve Dinner on January 15th. This evening marks not only the end of another successful year but also the beginning of fresh opportunities and endless possibilities. Gather around the table laden with delicacies from near and far, each dish a reminder of the diverse markets we've conquered and the cultures we've embraced. Let the aroma of roasted meats, fragrant spices, and fresh seafood fill the air, symbolizing the richness of opportunities that await us in the coming year. Raise a toast to the moments we've shared, the challenges we've overcome, and the friendships that have blossomed amidst the hustle and bustle of international trade. Let's laughter echo through the night, as we recount stories of success, learn from our experiences, and inspire one another for the journey ahead. Tonight, we are not just colleagues but a family, united by a common goal and a shared vision. Let's cherish this moment, as we embark on yet another exciting chapter in the history of our Foreign Trade Company. Here's to another year of growth, prosperity, and unforgettable adventures together!   As the sun sets on another year of hard work and triumphs, our Foreign Trade Company gathers to celebrate our collective achievements and forge stronger bonds during our Annual Reunion Dinner. This evening is not just a meal; it's a testament to our resilience, dedication, and the unwavering spirit that drives us forward.  

Have you ever been worried about low battery on your mobile phone? Have you ever been troubled by messy charging cables? In order to solve this pain point Wireless chargers have become a new choice for people pursuing a convenient life Stylish and simple appearance and practical functions To win the favor of many consumers Today I will share 6 products specially designed for charging mobile phones   01 Magnetic power bank The transparent magnetic charger has a strong sense of fashion from the eye-catching contrasting colors and the use of transparent materials to the embellishments of details. It has a thin and compact LED screen, and the watch magnetic charging cable is made into a small handle. The clever design adds to the styling of the product, and the invisible storage charging cable is suitable for Apple and Android phones, satisfying a variety of usage scenarios.   02 Solar folding power bank The clever and flexible foldable portable design deviates from the appearance of traditional power banks, effectively saves space, and has multiple functions. It can be used as a wireless charger or a stand, focusing on user experience; it also has a solar panel that absorbs sunlight to continuously generate electricity and charge, completely getting rid of the panic of electricity consumption.   03 Multifunctional mobile power supply Different from the traditional carrying method of power bank, this power bank supports wrist carrying. It has a small and portable appearance, is exquisite and compact, and has a groove shape on the side, making it visually thinner. The main materials used for its body are environmentally friendly materials. The surface adopts a texture similar to granite, with a hidden digital display and a bright-colored charging plug. It is simple but not simple, and meets the design requirements of modern aesthetics.   04 Wireless Desktop Charger A three-in-one wireless charger that combines simplicity and practicality. Its appearance is close to Nordic modern style, making it better integrated into home and office environments. Considering packaging and transportation, the product adopts a foldable form for easy storage, which can make charging methods more diverse. The warm light ring light that comes with the product can also be used as a small desk lamp.   05 Whale Wireless Charging Desk Lamp The design of the bionic form adds a lot of interest to the product. The cute whale in the ocean is the design source. The brief moment when the whale breaks out of the sea is the main form of the product. The corners of the outline are rounded and arc-shaped, adding a friendly and friendly temperament. Eliminate the coldness of technology.   06 Wireless charging desk lamp Retro is popular, and the shape is inspired by vinyl records. The visual elements full of age feel add a warm and charming charm to the living space. It not only has aesthetic value, but also can easily arouse the inner resonance of users, making the product more attractive. Ambient lighting + transparent materials give the product a sense of technology and enhance the aesthetic effect of visual appeal.

In today's fast developing technology era, wireless charging technology has become an integral part of smart devices. As a wireless charger manufacturer focusing on B-end export, we are committed to providing superior products and solutions to enterprise customers around the world, helping them to improve their operational efficiency. Today, we will share with you a successful case about our co-operation with a global famous enterprise, so that you can deeply understand the business value of wireless charger.   Case Name: Wireless Charging Solution for a Global Renowned Enterprise A world-renowned technology company has been looking for an efficient and convenient wireless charging solution to enhance the range and user experience of their devices. After market research and comparison, they chose to work with us. In order to meet the enterprise's needs, we set up a professional team to conduct an in-depth requirement analysis and solution design. We learnt that the enterprise needed a large number of wireless chargers, which required high efficiency, fast charging and multi-device compatibility, as well as the need to meet the demands of mass production and supply chain management.   Based on these requirements, we tailored a wireless charging solution for the enterprise. We offer a high-efficiency wireless charger that uses advanced electromagnetic induction technology to achieve fast charging and efficient energy transfer. At the same time, our product supports multi-device compatibility and can meet the charging needs of different brands and models of smart devices. In addition, we provided the enterprise with professional advice and support on mass production and supply chain management to ensure product quality and supply stability.   After a period of co-operation, the enterprise has achieved remarkable results. They have successfully applied our wireless chargers to their devices, improving the range and user experience of the devices. At the same time, by optimising production and supply chain management, they also achieved cost reduction and efficiency improvement. The company's business was further developed and gained more market share.   This case shows us that wireless chargers have great potential in business applications. By cooperating with professional wireless charger manufacturers, enterprise customers around the world can obtain customised products and solutions to improve operational efficiency, reduce costs and enhance competitive advantages.   As a wireless charger manufacturer focusing on B-end export, we will continue to dedicate ourselves to providing superior products and services to enterprise customers around the world. We believe that through continuous innovation and optimisation of product performance, we will help more enterprises achieve business success and sustainable development.

As a company specializing in the export of wireless chargers, we always adhere to the customer-centered approach and constantly pursue excellent product quality and innovative technology. In the process, we have accumulated numerous successful cases, and the following will show you a few of these typical cases.   Case 1: Customized wireless charger for an international famous brand We worked with a well-known international brand to provide customized wireless charger products. With an in-depth understanding of the brand's needs and market trends, we successfully designed a wireless charger with a unique appearance and powerful functions that meets the brand's requirements for high quality, high efficiency and high safety. The product sold well worldwide and won good reputation and market share for the brand.   Case 2: Providing high-efficiency and stable wireless chargers for Middle East customers There is a growing demand for wireless chargers in the Middle East market. We have provided a series of efficient and stable wireless chargers for customers in the Middle East, including universal chargers for various devices and specialized chargers for specific devices. These products are widely recognized in the local market and provide our Middle East customers with convenient and efficient charging solutions.   Case 3: Creating high-performance and international standard wireless chargers for European customers The European market has very high requirements for product performance and quality. We provided our European customer with a high-performance wireless charger that meets international standards. The product adopts advanced wireless charging technology and is characterized by fast charging, high efficiency and high stability, which can satisfy the pursuit of high quality of life of European customers. The product has excellent sales performance in the European market and has been highly evaluated and favored by local consumers.   The above are just some of the successful cases of our company. We always believe that only through continuous innovation and meeting customers' needs can we stand invincible in the competitive market. We will continue to work hard to provide customers with more high-quality and innovative wireless charger products and services.